I would like to dedicate this video to Cory Berg. He was the man who made it all happen. Sadly, he passed away in early 2015. He truly was a wonderful human being and i wish i had got the chance to hang out with him more.. RIP x
I was brought on board by Strawberry Frog, a creative agency based in NY, and LG to make a music video for Pretty Lights. I worked closely with Derek (Pretty Lights) on the idea and aesthetic. We both wanted to revisit some of my well versed camera techniques as well as try out some new ones. It was a real pleasure spending time with him, cruising around Brooklyn, shooting elements and meeting people involved in the making of the record. We both liked the fact that our creative processes had certain analogue parallels and i feel like this video shows the success of that shared outlook. I hope you enjoy!